Thursday, February 11, 2010

Do You Care?


Hello friendly blog readers,

Yesterday during a staff meeting, while reviewing the current Leave No Trace website, a staffer pointed out that the icons on our homepage that identify our Blog, Facebook, Twitter and Youtube connections are very small – almost indistinguishable. A healthy debate ensued about how we most effectively call attention to social media outlets (that we are very involved with) on our website - without them taking up too much valuable real estate.

Another staffer argued that people who are savvy with blogging, Facebook, etc. will know what the small icons stand for and therefore use them. Those that are “less savvy” in the social media arena, won’t be looking for these buttons and probably aren’t interested anyway – so no need to make them bigger and more recognizable.

Hence the debate, are we trying to pull more people into the social media world through our website or do people need to already be there for them to care about the Leave No Trace blog, Facebook page, Tweets, Youtube videos and other on-line communications? Check out our homepage for reference: http://lnt.org/

What do you think fellow blogger?

3 comments:

Anonymous said...

I'm not a social media type other than a few blogs but would like to get more in tune with what you're doing. I didn't even know what those small icons were. I'd say bigger icons would help you drive traffic to your other outlets. What you have now seems really esoteric.

John Edward Harris said...

I can live with the current sizeof the icon buttons. On the other hand, as a 50+ transition lens wearing LNT Master Educator, slightly larger icon buttons would be welcomed.

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