Tuesday, June 17, 2008

On Your Behalf


As if CLIF Bar, longtime Leave No Trace partner that is also infamous for great bars with a taste for social and environmental justice, weren’t generous enough.

Beyond their partnership of Leave No Trace and underwriting the carbon offsets for the Subaru/Leave No Trace Traveling Trainers, the CLIF Bar Family Foundation has just established a new program called “On Your Behalf”. The program benefits the Leave No Trace Center for Outdoor Ethics as well as a selection of grassroots organizations. Here’s what they say about it:

“On Your Behalf grew out of the CLIF Bar Family Foundation's mission to increase exposure and provide essential funding for grassroots groups that we know and respect. The program reflects what we've learned over the years—while our friends love it when we make contributions in their names, they love it even more when they're able to choose a project that resonates deeply with their individual concerns.

On Your Behalf is a gift card program that allows gift card recipients to choose, from a group of 23 grassroots organizations, which nonprofit group(s) they would like to support. These organizations focus on a wide array of social concerns including environmental restoration and conservation, sustainable food systems and agriculture, youth programs, and public health. These groups have won our respect year after year by expanding our understanding of what a few people with innovative ideas, a lot of spirit, and a little help can accomplish.”

Find out more about the program at: http://clifbarfamilyfoundation.org

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